We empower the world to
‍farm at home

We empower the world to
‍farm at home

Who we are

Urban Farmer TV, Inc. is an EdTech platform on a mission to make high-quality, fresh food accessible to everyone by equipping them with the skills to build mini farms at home—even  tiny spaces with no sunlight. We create gamified courses that make learning fun and simple for all, regardless of experience or space.

you can do this too!

Our Story

Urban Farmer TV began in 2020 during the pandemic when I wanted to take control of our food but had no space for a garden. This led me to hydroponics, turning a small space in my apartment into a mini farm that grew a hundred veggies a month. Sharing my journey online connected me with millions—and turned a small passion into something bigger.

Before After
as seen in:

Our Global Community

Launched in 2023, we've built a global community and welcomed thousands of students to our platform—many of whom have shared their stories about what access to quality food means to them.

sprouting worldwide
Country:
Rank:
Population:
sprouting worldwide

6000+

course students

2000+ reviews from students across the globe

Awards

As a social enterprise, our efforts have been recognized with grants and awards for its impact, innovation, and commitment to making a difference.

2022
2023
2024
2025

Young Farmers Challenge Regional Winner

Department of Agriculture
Manila, Philipines
Young Farmers Challenge Regional Winner 2022
Department of Agriculture
Manila, Philipines

Young Farmers Challenge Regional Winner

Department of Agriculture
Manila, Philipines

Young Farmer Challenge UPSCALE Champion

Department of Agriculture
Manila, Philipines

Young Farmers Challenge Regional Winner

Department of Agriculture
Manila, Philipines

LiftHer Female Founders Grant Challenge Winner

LIFTWOMEN®
Melbourne, Australia

Young Farmers Challenge Regional Winner

Department of Agriculture
Manila, Philipines

Forbes 30 Under 30 Social Impact Category Nominee

Forbes
New Jersey, USA

Our 5-year impact goal

In the next 5 years, our vision is to empowering 1M students to be active participants in food production and their individual successes into global change. Here’s what’s posssible.

Empower 1M students with the skill to build hydroponic mini farms
<1%

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Grow a global community for sustinable food to  5M
12%
Produce 388K metric tons of  sustainable-farmed, pesticide-free food  🌱
1%
Produce 388K metric tons of  sustainable-farmed, pesticide-free food  🌱
1%
Produce 388K metric tons of  sustainable-farmed, pesticide-free food  🌱
1%
Traditional farming needs 7.2 sqm to grow enough greens for a family of 5, but hydroponics only needs 3 sqm. That means each family saves 4.2 sqm of land. If 1 million families switch, we could save 420 hectares every month while protecting forests and making use of unused urban spaces! 🌱
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If families have their own 3 sqm farms, they can avoid buying 3,600 packaged heads of greens per year. This would prevent 54,000 tons of single-use plastic waste from ending up in landfills annually!
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Growing 3,600 heads of leafy greens for a family of 5 takes 5,400 liters of water with hydroponics—but traditional farming needs 540,000 liters, 100 times more! Switching to hydroponics could save enough water to support millions, protect freshwater ecosystems, and fight water scarcity.
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If 1 million families switch to hydroponics, we could cut CO₂ emissions every year! Growing food at home eliminates transport emissions, reduces packaging waste, and lowers energy use in large-scale farming
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Hydroponic farming can provide a stable income, helping students turn their skills into sustainable livelihoods while increasing access to fresh, high-quality food.
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Empower 1M students with the skill to build hydroponic mini farms
<1%

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Grow a global community for sustainable food production to 5M
12%
Produce 388K metric tons of  sustainable-farmed, pesticide-free food  🌱
1%
Help families save $9.8 billion in grocery savings
1%
Save 4.2 million sqm of land from deforestation and degradation
1%
Divert 54,000 tons of single use plastic from going to landfills
1%
Conserve 534.6 billion liters of water
1%
Reduce food carbon footprint
1%
Help 10,000 families turn their skill into a livelihood opportunity
1%

Our values

As we work toward our 5-year impact goal, every step we take aligns with our three core values

Keep it simple
Set crazy big goal
Do the most good
>1% Daily Growth
Progress over perfection

Meet the team

We're a group of creative and fun people, focused on building a world-class platform

Anna

Founder & CFO (Chief Farming Officer)
Leads Urban Farmer TV’s mission of making farming easy for everyone.

Ericka

Head of Edutainment
Creates educational entertainment videos for our channels

Ericka

Head of Edutainment
Creates educational entertainment videos making farming simple and digestible

Bianca

Head of Media
Our in-house photographer and videographer for our channels

Ericka

Head of Edutainment
Creates educational entertainment videos making farming simple and digestible

Glenn

Head of Visuals
Creates eye-catching and gamified visuals making farming exciting to learn

Carl

Head of Edutainment
Makes educational entertainment videos that make home farming  fun and easy-to-digest

Join us in making quality food accessible to everyone

We're a group of creative and fun people, focused on building a world-class platform
See open roles